About Us

Experience

Professional Experience

Over 35 years of experience in sales and marketing, business-to-business, including

• Sales
• Marketing Management
• Marketing Communications
• Web Site Development and Promotion
• Trade Show Management
• Technical Writing, and more.

Wine Business Experience

Five years of experience in retail wine sales with a local wine shop and wine bar.  

Development and Management of Wine Club with over 250 members

• Design, development and maintenance of web site
• Wine education program
• Tending wine bar and wine retail sales
• Promotion and marketing of the establishment

Wine Writing
Examiner.com (on-line newspaper)

• California Wine Examiner covering wines, wineries, events and winemakers throughout California
• San Jose Wine Examiner covering wines, wineries, events and winemakers around San Jose, including Santa Clara Valley, Santa Cruz Mountains, Livermore Valley, San Benito County and parts of Monterey County

WineProGuy Blog

Wine Education
University of California, Davis

• Courses in wine business, wine tasting, tasting room management, public relations, viticulture, enology
• UC Davis is the leading university in enology and viticulture in the USA

Society of Wine Educators

• Certified Specialist of Wine (CSW)
• The Society of Wine Educators mission is to advance wine education through professional development and certification

Culinary Institute of America, Professional Wine Studies Program

• Certified Wine Professional
• Courses in wine business, European wines, Food and Wine pairing, California wines, Northeast Wines, Australia/New Zealand Wines, and more

Wine and Spirits Educational Trust - prepares students for Master in Wine program

• Advanced Certificate
• This program prepares students to pursue the Master of Wine program. It includes extensive studies in all areas of wine and spirits, including enology, viticultural, wine regions and styles, and the WSET systematic approach to tasting.